Invest in the Future
of Product Innovation

For over a decade, ITERATE Design and Innovation has helped companies bring breakthrough ideas to life. From game changing med-tech devices and connected consumer products to sustainable packaging and industrial tools. With a deep understanding of both design and engineering, we’ve supported over 150 product launches across the UK and beyond.

Why We're Opening the Doors.

We’ve built ITERATE from the ground up – bootstrapped, profitable, and led by a team of hands-on designers and engineers. Over the past 10+ years, our consultancy model has grown steadily, helping businesses design and develop successful, manufacturable products.

But what makes this moment exciting is our move into scalable technology. After years of supporting clients through complex development projects, we identified a consistent challenge:

How do businesses know if an idea is worth pursuing before investing significant time and money?

To solve this, we created PreFlight (previously known as the IDEA Engine). A free-to-use digital platform that helps companies assess market demand, technical feasibility, and commercial risk at the earliest stage of innovation. It blends AI with 20+ years of hands-on product development experience to support better, faster decision-making.

Now, with increasing demand from both UK and international clients, we’re preparing for our next chapter. We’re seeking expressions of interest from aligned investors who can help us:

1. Scale PreFlight to reach new markets and sectors.

2. Grow our design and engineering team to meet increasing client demand.

3. Invest in new technologies that will keep us at the forefront of innovation.

4. Expand internationally, with a focus on the UAE and wider MENA region.

Expression of Interest.

What Sets Us Apart.

A Decade of Proven Success
We’ve spent over 10 years building a profitable, high-performance consultancy that serves clients across both the public and private sectors – including Government, NHS, academic institutions, and ambitious startups. Our work has directly contributed to the launch of over 150 commercially viable products across healthcare, consumer tech, sustainability, and industrial sectors.

Proprietary IP with Global Potential
Our platform, PreFlight, is a unique combination of AI and deep domain expertise – designed to address a critical bottleneck in the product development journey: early-stage validation. Built on over 20 years of hands-on design and engineering experience, PreFlight empowers businesses to confidently select and shape ideas before investing in costly development – making innovation faster, smarter, and more cost-effective.

End-to-End Capability, All Under One Roof
Unlike fragmented design agencies, we offer a fully integrated approach – combining user research, industrial design, mechanical engineering, electronics, and prototyping through to manufacturing support. This seamless model allows us to move quickly from concept to reality while maintaining technical integrity and design quality at every stage.

Sustainability at the Core
We embed sustainable thinking into every project – helping companies develop products that are not only commercially successful but also environmentally responsible. From designing for circularity to reducing material waste and improving energy efficiency, our work aligns with the growing demand for sustainable innovation across global markets.

Positioned for International Growth
Having established a strong foothold in the UK, we are already building momentum in the UAE and wider MENA region, where investment in innovation, manufacturing, and sustainability is accelerating. Our presence in these high-growth markets offers significant upside for investors who share our global vision.

We’re inviting early-stage conversations with investors who share our passion for impactful design, sustainable innovation, and scalable technology. Whether you’re a private investor, VC, or family office, if you see the potential in what we do, we’d love to hear from you.

Our Work.

From advanced manufacturing to medtech and clean energy, we have enabled British businesses to unlock new efficiencies, accelerate product development, and adopt cutting-edge digital technologies.