What You'll Achieve.
By the end of the day, you’ll have a crystal-clear vision of your product, backed by our AI-powered innovation insights and expert guidance. You’ll define exactly who your user is and the problem your product solves, ensuring a strong foundation. Through market analysis, you’ll uncover competitive advantages and refine your product’s key features and benefits. With an initial concept in hand, you’ll shape it into a polished, customer-ready design. Plus, you’ll walk away with a structured Product Concept Report, summarising key insights and next steps to bring your idea to life. Then, to maximise your progress, we offer a follow-up consultation two weeks after the workshop. This allows us to discuss any end-customer feedback you’ve received, and to offer further guidance on how you could refine your design concept.
Define Your User & Problem Statement
You’ll start by identifying your target customer, their behaviours, and pain points. Using AI-driven insights, we’ll help you develop a detailed user profile, ensuring your product addresses a real and pressing need. This lays the foundation for a strong value proposition and market fit.
Understand the Competitive Landscape
Through AI-powered research and our expert analysis, you’ll gain a deep understanding of existing solutions, market trends, and gaps in the industry. This will allow you to position your product effectively, highlight your competitive advantages, and avoid common pitfalls.
Develop Key Features & Benefits
We’ll define the core functionality of your product, focusing on the features that provide the most value to your users. Our team will help identify opportunities for innovation, ensuring that your product stands out while remaining practical and desirable.
Create Your Initial Product Concept
With a clear problem statement and defined features, you’ll begin shaping your product’s design. Using our cutting-edge suite of design tools, we’ll develop initial sketches and concept models that bring your idea to life. This phase transforms your vision into something tangible.
Refine & Validate Your Concept
Your concept will go through an iterative process where we assess feasibility, usability, and desirability. You’ll refine the design based on expert feedback, ensuring it’s both technically viable and aligned with customer expectations. This stage prepares you for real-world validation.
Receive a Structured Product Concept Report
At the end of the session, you’ll walk away with a structured Product Concept Report summarising key insights, competitive analysis, product features, initial sketches, and the next steps for development. This document serves as a roadmap for gathering customer feedback and moving closer towards production.
Who Should Attend.
This accelerator is designed for entrepreneurs, startups, and businesses looking to bring innovative products to market with speed and confidence. Whether you’re developing a brand-new idea, expanding your product range, or validating a concept before investing further, this workshop provides the expert guidance and AI-driven insights to move forward with clarity. If you want to de-risk your product development and accelerate your journey from concept to market, this session is for you.
Express Interest.
If you’re ready to fast-track your product concept, join our One-Day Design Accelerator and take the next step toward launching a market-ready innovation.
Our Work.
We are a product design, research, development and prototyping consultancy who work with
private companies and public sector organisations in the medical, consumer and industrial markets.
FAQs.
What is the One-Day Design Accelerator?
The One-Day Design Accelerator is an intensive workshop where you’ll work with our expert team to rapidly develop your product concept. You’ll receive expert guidance through key stages like product definition, competitive analysis, and concept design. By the end of the day, you’ll have a validated product direction, an initial concept, and a structured Product Concept Report to help guide your next steps.
What will I achieve by the end of the workshop?
By the end of the day, you’ll have a crystal-clear product vision, an understanding of your target user and their needs, and a well-defined problem statement. You’ll also have identified key features and benefits, created initial concept sketches, and received a structured Product Concept Report to guide further development and customer feedback.
How does the AI-powered innovation insights enhance the design process?
Our AI-driven insights help you define your user and problem statement with precision by analysing customer behaviours and pain points. Additionally, AI-powered research and competitive analysis give you a clear view of market trends, industry gaps, and potential opportunities, helping you position your product effectively and uncover its competitive advantages.
What happens after the workshop?
Two weeks after the workshop, we offer a follow-up consultation to review any customer feedback you’ve received and discuss further refinements to your design. This allows us to provide additional guidance based on real-world input, ensuring you’re on the right path as you move toward production.
What kind of deliverables will I receive from the workshop?
You’ll walk away with a detailed Product Concept Report that summarises all key insights, competitive analysis, identified features, and initial sketches. This report also outlines the next steps for moving forward, whether that’s gathering customer feedback or refining your design concept for production.
How does the Design Accelerator help with product validation?
The workshop equips you with a solid foundation for validating your product with customers. Through competitive analysis and feature development, you’ll create a product that resonates with your target audience. The follow-up consultation helps you refine your concept based on real customer feedback, ensuring that your design is on track for success.