Sparked by a personal story, Peter’s product idea resolves an ever-growing problem that is experienced by many. In this video, Peter shares exactly how he made the leap from rough prototype to market-ready product and how, with the ITERATE team, he turned his initial concept into a genuine and lasting business opportunity. With a purposeful product idea and a keen commercial sense, Peter tells how the hard work finally paid off.

Afon Technology has the single mission of making non-invasive blood glucose monitoring a reality for those living with diabetes around the world, using their proven, patented technology to eliminate the off-putting need for finger pricks once and for all. CEO of Afon Technology, Sabih Chaudry shares the remarkable journey the Afon team have been on to-date and how they worked with ITERATE to produce a prototype that could help fuel fundraising success.

For our Client Eyal Opher, ideas come regularly. But this one was different. Here, Eyal shares his perspective on product development with ITERATE. From the surprising designs that created new possibilities for the product to the unexpected sources of inspiration throughout, Eyal’s experience captures the versatile and dynamic spirit of new product development.

Ministry of Masks create a stunning range of collector-quality masks and worked with ITERATE to 3D print a Batman Cowl as part of a bigger, collaborative project. Here, Ministry of Masks founder, Tom Howell explains how turning to 3D printing opened up a world of new possibilities for his business. This project saw an exciting convergence of an artisan craft (mask making) and an innovative, digital technology (3D-Printing). The results were striking.

We are thrilled with the design service and on-going support we have received from ITERATE. They supported us at the Consumer Electronics Show in Las Vegas where we launched Group-Muv and received a fantastic response from the tech community. Gethin’s efforts have been exceptional, which is why we are continuing to work very closely with ITERATE.

Emile CauwenberghCEO, Exagon (t/a) Group-Muv

ITERATE has delivered a truly excellent prototype device for PulmonIR Ltd on a limited budget. I thoroughly enjoyed working with Gethin and his team and was extremely impressed with their professionalism and flexibility over this 12 month project part-funded by Innovate UK. We are already planning for the next stage and I very much see this as a long term partnership. I am delighted to recommend Gethin and his team to anyone looking for product development support.

Dr Mark BowmanChief Executive Officer, PulmonIR

Gethin undertook some consultancy for Brickfab by reviewing our New Product Development process. The board were significantly impressed by the careful and considered approach he took to identify what really mattered to the business. His observations were put across in a way that both challenged and supported our current thinking and enabled us to see potential benefits of making changes for the better. Gethin is an engineer of significant skill and when combined with his approachable style, makes him unusual in his field. For these reasons I would not hesitate to recommend him for design consultancy work.

John WhiteDirector, Brickfab

ITERATE provide a refreshing product design perspective to our clients. Ever-conscious of pragmatic, efficient and intelligent design solutions – Gethin has the perfect background to advise clients on production tooling and design for manufacture, which save clients a substantial amount of time and money.

Richard SladeClient Services Director, Brandrefinery

ITERATE Design are world class in terms of the service they provide. A strong technical team that can overcome industrial design issues and challenges to deliver ready-to-market products whilst ensuring client satisfaction. They can also provide both UK onshore sourcing solutions or far east procurement to suit the client needs. Having used ITERATE on multiple occasions for our business, I can say they are one of the best design firms in the UK today.

Des Ware Director, Knnox

The fantastic team at ITERATE provided us with the opportunity of turning our ideas into a reality. They understood our brief from the outset and met all deadlines in regard to demonstrating potential design ideas and fully functional prototypes. We have been testing our prototype 3D Scanning Platform for the past few months and it has delivered in every aspect and we are very excited to launch the finished product in the New Year! Thank you to Gethin, Tom and all the ITERATE team – we could not have done it without you.

Stuart Rees Managing Director, Dacey Orthotics Solutions

Having an idea is one thing but making that a reality is another. After trawling through Google, looking for a team that could bring my thoughts to reality. I stumbled on the ITERATE Design + Innovation website. I couldn’t have asked for a more experienced team to deliver my thoughts to market. Explaining each step and cost, I had a clear understanding of my path ahead. Truly a team that has gone way beyond. Guiding me through these times of new. Exciting times ahead for the team and I as our product is on its way. Can’t thank you enough team ITERATE. Looking forward to our future of bringing my thoughts to market…

Mario Charalambous

One of the reasons I chose to work with ITERATE Design was because of the generosity of information on their website about the design process. I found working with the team to be a really good experience and the advice given was great for aesthetics, functionality and manufacturing. You can be sure that you will get excellent service and value for money with ITERATE Design.

Olaolu OpebiyiFounder, Squared Up Clip

The team at ITERATE were incredibly professional and supportive. We have worked with Gethin on a few occasions – both for advice on design, parts and equipment. Most recently, on a very tight deadline for 3D printed automotive parts required for an OEM prototype where we had been let down by another supplier. They were delivered ahead of the timescales promised and great quality.

Joe PaceDirector, MS-RT

Fantastic work undertaken by Gethin and his team. We are now well on our way to developing a new diagnostic device as a result of their excellent design work. Fabulous dedication and communication.

Emma BrodrickApplication Manager, IMSPEX Diagnostics Ltd

Gethin’s attention to detail and management of our project was second to none. His technical empathy and innovative solutions enabled delivery of the prototypes and visualisations on budget and on time. Ultimately, Gethin and the team at ITERATE were instrumental in enabling us to take our concept forward to investors in the most time-efficient way possible.

Keven ChappellTechnical Director, Future Tech Innovations

Gethin is a true professional and has exceptional skills. Handholding from concept and idea stages, setting and sticking to clear budgets and financials, to manufacture and product delivery. He is a dedicated manager and has built up a solid, innovative design and engineering team, respected both in the UK and internationally. I could not recommend ITERATE more highly.

Dr Luke SangerManaging Director, Blossom Group

We worked with the design team at ITERATE via the Welsh Government’s SMART Innovation programme. The funded 3 day support package allowed us to value engineer our existing product, enabling us to reduce our production cost and increase our profit margins. We were also impressed with the innovative ideas the design team suggested, which will allow our products to stand out in the market place and compete on an international scale. We would highly recommend working with ITERATE on your future design project.

Phil CorkeManaging Director, Bison Security Products

Gethin is an expert designer who provided some excellent design consultancy work for me. He is conscientious, personable and a professional individual. He respects your timelines and provides work of a high standard. I wholeheartedly recommend working with ITERATE.

Dr Arash Bakhtyari President, Olberon Medical Innovations

We were introduced to ITERATE by the Welsh Government and benefitted from the Free 3 Day Health Check they offer through the SMART Innovation programme. This allowed us to overcome several design challenges we had been unable to solve in-house. We are continuing to work with the design team at ITERATE on an on-going basis.

Ben GilesManaging Director, Ultima Cleaning Solutions

We chose to work with ITERATE who developed and prototyped our electronics, as well as designing a clever two-piece plastic enclosure for our product. We found that they could accurately advise us on the costs involved in developing our product even before we started the project. This was important as we needed injection-mould tooling, which was a significant investment for us.

David HarringtonManaging Director, Dinertech

Gethin’s usefulness as a Design Engineer is that his knowledge is not just about product design and development but the whole process of getting from concept to launch. Having worked with him recently, I have found that he is conscientious, honest and professional.

Colin ToppingManaging Director, Noble Project Consultants

I highly recommend ITERATE, ultimate professionals who are very knowledgeable and efficient. Work undertaken has been innovative and they think outside the box to give you more scope and depth of knowledge. Another big plus is their excellent communication skills, an area most other businesses let themselves down. They are all very likeable, why I consider ITERATE to be the best company I have worked with.

Peter ThomasDirector, MyMantra

At every stage of the process ITERATE Design far exceeded my expectations, they provided thorough explanation of my options and completed my project ahead of schedule and under budget, providing regular progress updates. ITERATE Design provided extensive test prints and provided professional photographs of the finished product at no extra cost. I will definitely be returning for all my prototyping needs. I would highly recommend ITERATE Design to anyone.

Tom HowellFounder, Ministry of Masks