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How Amazon Launchpad Is Helping Start-Up Companies

Amazon Launchpad is a platform setup with the intention of helping start-ups to grow by taking advantage of Amazon’s pre-existing network of fulfilment and marketing. Applicants are generally accepted from a pre-approved list of funding sources such as Kickstarter, venture capitalist firms and other types of start-up accelerators; but they also consider applicants who raised finance using alternative methods. Once accepted onto the Launchpad, Amazon offer a range of marketing and PR tools to help grow a business. Read more

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The Intelligence of Biomimicry in Engineering Design

Biomimicry is an innovation technique that draws inspiration from the natural world to create sustainable solutions by emulating natures tried and tested methods. As our world becomes more advanced and we face ever increasing challenges, from climate change to crippling traffic; how has the natural world managed to survive since life first arose 3.8 billion years ago? As we strive for more technological breakthroughs how can this natural world influence us and provide solutions to our problems? In the past we have taken advantage of the natural world to create highly effective technologies. For example, sonar was developed in the early 1900s – this has been used in the natural world for thousands of years by creatures such as bats and dolphins. Some other fascinating examples of biomimicry include: Read more

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Funding for Early-Stage Design

Design Foundations is a new £3m grant funding programme from Innovate UK to help businesses identify innovation opportunities and generate better propositions for desirable, useful and feasible products, services and business models.

The aim is to build collaborations between businesses looking for new ways to innovate, and designers with the creative tools to provide this insight. It means using design interventions to address critical business challenges such as:

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Our Top 5 NFC Applications

Contactless payment has gained popularity in recent years allowing users to quickly pay for items without the inconvenience of waiting to enter a pin. These cards use both Radio-Frequency Identification (RFID) and Near Field Communication (NFC), which allows users to interact with other people and objects in the world around them. As the name suggests, this is accomplished by placing devices near to each other and using radio waves to communicate. This technology evolved from RFID, a process that involves a micro-transaction of data between a tag and a reader, allowing the technology greater flexibility as it can be utilised in many more ways; from syncing to a speaker or even buying a morning coffee. Read more

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How Wearable Tech Could Influence Medical Services

‘Wearables’ have exploded over the last 10 years with many companies realising success by integrating off-the-shelf technologies in to their service or product range. These have tended to focus on monitoring personal health and wellbeing; however, wearable technologies could solve many of the problems that currently existing within the public health sector. Read more

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ITERATE Support Group-Muv at CES 2016

This month we supported our client, Group-Muv, at the 4 day Consumer Electronics Show (CES) in Las Vegas, which ran 6th – 9th January. Over 3,600 businesses and 170,000 delegates attended the event that spanned 2.4 million square feet across venues that included: the Las Vegas Convention Center; the Westgate Las Vegas Resort & Casino; and the Sands Expo & Convention Center. CES is a leading annual technology event that allows businesses from all over the world to showcase the latest consumer innovations.

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Why you should ditch that off-the-shelf enclosure

I recently visited a manufacturing company in the Midlands who produced electronic control systems for the utilities sector. My understanding of such control systems is limited but it was clear that the company had developed a unique product that was proving very popular with their customers.

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Our Top 5 Wearable Technologies

Wearable technology is an exciting trend that combines fashion, product design, software and electronics. The future within this emerging arena is unclear as many companies enter the market with products that make us fitter, healthier, more efficient and all round better citizens. These are our favourite ‘wearables’ of the moment:  Read more